Chris Hndrixx creates music driven by passion rather than fame or money, aiming to share his talents and inspire others. He views the internet's impact on the music industry with mixed feelings, noting both its opportunities and the risks.

MBG BEAR credits his music's growing popularity to its authenticity and meaningful connection with real-life experiences. He notes the internet's impact on music promotion and consumption, with platforms like TikTok reshaping the industry.

Groovy Mon$ta, a dynamic artist, blends creativity with strong lyricism, appealing to a wide audience. He views the Internet as a game-changer, expanding artists' reach globally. His music, described as "different, energetic, and groovy,"

Brick believes the value of his music lies in its ability to resonate with listeners rather than just attracting attention. He acknowledges the internet's significant impact on the industry and describes his music as spacey, turnt, and factual.

Zilo's music offers a unique and emotionally rich experience, appealing to a wide audience with its distinct vibe.

B-nod’s music is praised for its versatility and authenticity, touching on themes like fatherhood, personal struggles, and financial highs and lows. He offers a range of styles that cater to both deep reflection and light vibes. 

Lil’ Rose is an emerging artist known for his genuine care for music and his listeners. He is dedicated to understanding what people want and need to hear, putting his all into his work.

Musical artist MONNROE believes his music, described as sultry, night-time, and passionate, resonates with people due to its authenticity and relatability. 

Winners could end up playing on one of the festival’s main stages, alongside a share of £10,000 to help develop themselves further.